An agenda for Digital Economy

Digital Economy is expected to contribute a massive $4.2 trillion dollars (or 5.5%) to the GDP of the G20 economies by 2016. Already we are experiencing the impact of the digital economy on many companies and the way customers expectations are changing. For example mobile banking has become an expected service and not a nice to have. Customer expectations and behaviours are changing.  Retailers like Myer, David Jones and Harvey Norman are suffering from not having suitable on-line offerings.

The world is changing fast. What can the CIOs and the CEOs do to prepare for this disruptive change. Here is an agenda to get your organisation ready for the digital economy. 

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